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Showing posts with the label Agricultural marketing

New ways which you can market agricultural produce in Nigeria.

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Agricultural marketing is inferred to cover the services involved in moving an agricultural product from the farm to the consumer . It is also the planning, organizing, directing and handling of agricultural produce in such a way as to satisfy the farmer, producer and the consumer. Numerous interconnected activities are involved in doing this, such as planning production, growing and harvesting , grading , packing and packaging , transport, storage, agro- and food processing, distribution , advertising and sale. Effectively, the term encompasses the entire range of supply chain operations. However, it's key function is to help direct these services, by providing competent and able market information, thereby linking the other operations into an integrated service with targeted outcomes. 1). Identify Your Farm Market: Before you start a farm, grow your farm products, and start marketing, the first and most important thing you need to do is ask yourself this questi...